IB Business Management: 
Case Study May 2021:
Multi Marketing (MM)

In the dedicated members' area we bring you teaching and learning activities for the IB Business Management May 2021 pre-released Paper 1 case study – Multi Marketing. Invest time here because the Paper 1 Examination is worth 35 percent of your final IB Business Management grade, and because it is pre-released we can make some educated assumptions about some likely examination questions.

THE IB BUSINESS MANAGEMENT PRE-RELEASED CASE STUDY​

Both Higher and Standard Level Paper 1 exams include questions based on a case study. For the May 2021 exams this case study is entitled: Multi Marketing. You will be given questions to the case study when you sit the exam. The case study is the same for both higher and standard level, but the questions used are different. 
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The main aim of this paper is to assess your ability to answer questions on a given case example. You are expected to show your ability to apply business knowledge and understanding across the full range of topics covered in the IB Business Management syllabus.
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Paper 1 IB Business Management mock exams for MAy 2021

Safe from students! Access in the secure teachers' assessment area.
IB Business Management has prepared TWO sets of HL and SL exams for the Paper 1 Multi Marketing case study examination. This includes one set of FULL HL and SL Paper 1 IB Business Management exams and an AMENDED set of exams to fit the specific changes made to the Paper 1 IB Business Management HL and SL case study examination in May 2021.

May 2021 IB Business Management Case Study: Multi Marketing (MM)
Download your own copy of the May 2021 IB Business Management Paper 1 examination case study: Multi Marketing, and start your analysis (or let us help you with that analysis!).

Multi Marketing: Analysis and key insights!

Members' area contains analysis 

45+ pages and 15,000+ words of IB Business Management analysis and critical thinking of Multi Marketing's business model. 
Multi Marketing SWOT analysis. A very, very comprehensive SWOT analysis (13 pages, 7000+ words!). This addresses both strategic options MM is likely to pursue: relocating to Bengaluru and acquiring Satvi Films.

MEMBERS' AREA CONTAINS Videos and market reports

We help you understand large marketing companies such as Multi Marketing operating in the UK and Europe, and how IB Business Management tools and concepts can be used to analyse the internal workings of ad agencies and the external environment they operate in.

Key insights into Multi Marketing

We've done the hard work for you to provide you with an unfair advantage when it comes to the IB Business Management Paper 1 exam based on Multi Marketing! We consider everything from leadership styles through to acquisitions.

Paper 1 - The Case Study: Format

Start your folder. Start knowing the case study. Start practising. 

To achieve the maximum mark you are capable of, you really need to know the case study inside-out and back-to-front. It is very much in the student's interest to pick out the key IB Business Management terms and concepts as they read their way through the pre-released case study.

The dedicated Members' Case Study: Multi Marketing (MM) is open now and  our first resources are available. Much more to come!